Pitch Deck

A pitch deck is usually the first touch point with an interested third party. It is a summary outline of your business intended to generate interest in your business or business idea without sharing confidential information. It is usually a short deck of slides, no more than 25 pages that touches on the opportunity, your solutions, the market, risks and high level forecasts. It needs to be concise and compelling with an attractive value proposition. The purpose of a pitch deck is to generate interest, attract investment, and persuade the audience to support the business idea or project. A good pitch deck should lead to interest in more detailed discussions. Sometimes businesses ask for a Non-Disclosure Agreement (“NDA”) before sharing the pitch deck though is is not a universal practice.